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Google ranking factor signals for SEO

Updated: Mar 27

If you are trying to climb to the top of the ladder on Google, you will be aware that there are a number of criteria that you must hit. You might not be aware, though, that Google has, in fact, over 200 ranking factors signals that they use to rank a single website. Yes, you read that correctly: 200! However, just what even are they? Do they work? Do you need to use all of them?


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Google ranking factor signals. These are:

  • Domain Factors

  • Page-Level Factors

  • Site-Level Factors

  • Backlink Factors

Let’s jump straight in. Domain Factors The first major section we are going to look at it is Domain Factors and all the elements that make up this that Google will be looking for.

Domain Age Google d